Microsoft hosts breakfast for ACT digital government with Reading Room keynote
28/11/2011 - Canberra
Government Cross-Channel Engagement in a Digital World
A highly topical and informative executive breakfast briefing held exclusively for ACT government peers.
With complimentary breakfast and refreshments, the briefing will be held on the 1st December 8am until 10am at:
Microsoft Office,
L2, 44 Sydney Ave,
Barton,
Canberra.
Despite spending big on web-based initiatives, government agencies report significant concerns in keeping up with the pace of digital channel change.
By applying user-centric thinking to service design, embracing social participation and making the right technology platform choices, government agencies can expect to raise the effectiveness of their digital footprint.
Entitled "Government cross-channel engagement in a digital world" the briefing will deliver an inspiring and light-hearted start to your day:
The Digital Communications Revolution
Digital government: Strategies for the next generation of cross-channel user experience and social participation. Kris Croucher, Group Commercial Director from international digital government communications agency, Reading Room.
Case Studies: How Government Agencies around the world are building the next generation of digital communications
A walk-through of websites showing what Governments are doing to connect and engage with citizens with the Microsoft Digital Marketing Platform Steven Goddard, Director, Microsoft Digital Marketing Platform Group for Asia
This informal breakfast briefing will seek to explore the challenges and practical strategies to employ in cross channel engagement across web, mobile and social channels.
If you'd like to accept our invitation, just RSVP at rsvp@readingroom.com.au and let us know you're coming, and anyone else you'd like to bring.
