Viewing Social Media Posts
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The rise and rise of social shopping
22nd December 2010
While sites like E-bay and Amazon have opened up a new, global marketplace to ordinary consumers, the simple fact is that simply buying online doesn’t fulfill many of the psychological quirks that makes us humans so interesting. Social commerce goes beyond merely allowing consumers to make purchase where they happen to be already – i.e… see more
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Are there alternatives to Facebook?
20th December 2010
Facebook recently hit the 500 million user mark, and it looks set to continue its success next year. But concerns about privacy, Facebook’s ownership and use of user data, and also a need to create more focused communities has led to the creation of what we think are two very strong contenders for the hit… see more
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Facebook optimisation: on page, in the feed and across the web
16th December 2010
There are three key ways you can connect with Facebook users. 1) Customize your Facebook page using FBML to style it according to your brand look and feel. Facebook Mark Up Language is a simple variant of HTML and gives you flexibility and consistency on your page, almost as though it’s a microsite. Making the… see more
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Digital Conversations Sydney 26th November: liveblog
24th November 2010
Our first Sydney event will be live-blogged in glorious technicolour right here from 8.30 to 10.30 am, for those of you who can’t make it into the packed-to-the-rafters event. The topic is “social media begins at home” and our panel will be discussing how they use social technologies to collaborate, create and communicate.
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Bye Bye Old Spice Guy…
16th July 2010
This intrepid intern returns from her hibernation with a confession. I spent the last week with someone. We met through a friend after lunch one day. I apparently had to meet this guy. It was a torrid affair – I only found out his name today – The Most Interesting Man in the World 2.0… see more
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Did you hear about the PM? #spill
25th June 2010
Late Wednesday night, I (like many others) noticed something ‘up’ on my facebook news feed. We all caught on of course, it was nigh on impossible to miss the news that Julia Gillard had challenged Kevin Rudd for the leadership and Kevin had asked for a special caucus the next morning to address the matter…. see more
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Social Networks need to socialise
10th June 2010
Social Networks are a well established part of our everyday digital lives. The available flavours of networks range from general purpose mainstream networks like Facebook, MySpace or Twitter over business oriented networks such as LinkedIn or XING up to networks catering for specialist interest group like CouchSurfing. While all of these networks have a slightly… see more
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Facebook privacy changes: what they mean, and why you should care
25th May 2010
Facebook CEO Mark Zuckerberg has admitted that the company have “made a bunch of mistakes” in the recent privacy changes to the social networking platform. While the developments announced at the f8 conference represent an exciting new phase for web developers and advertisers alike, the ability to “socialise” your experience across the web has some… see more
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Twitter Finally Attempts to Turn A Buck… (if you don’t like it, you could always ask for your money back)
16th April 2010
Twitter’s attempt at an advertising revenue model is neither innovative nor confronting. It’s what a Swiss friend of mine calls the ‘salami tactic’ –the idea that distasteful things are a little more palatable when you choke them down piece by piece. Twitter is introducing Promoted Tweets –tweets given prominent placement by brands paying for the… see more
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And did you know that you’re my hero….?
12th February 2010
We <3 this Swedish video ad. So much so that we’re attempting to press the “go voirol” button on it in Australia… Flickr image at the top by Mountainbread.

