Viewing Cool Posts
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Your career path: direction vs. circumstance
14th July 2011
Look back over your respective careers; can you identify how much was planned in advance and how much was left to circumstance and opportunity?
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Keeping up with the youngsters
11th July 2011
“That’s easier than I thought it would be” – seniors learn about computers, ranging from how to turn on their computer to communicating in forums online. A peek into the world of website usability for the over 60s.
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Microsoft Imagine Cup Finals – The results
16th May 2011
The Imagine Cup regional finals were held last week, and it is a great success! We are very impressed with the turnout and the quality of all the projects submitted by the other teams. Reading Room would also like to congratulate the Queensland University of Technology team for their impressive commitment and effort in the Mum2Be… see more
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Gamification and Game Theory – How It Applies to Your Digital Strategy
15th May 2011
Gamification, and to a lesser extent Game Theory, are terms you’re going to be hearing a lot of over the next six months or so. They are going to be used in the context of digital marketing strategies, and will probably be poorly explained to you. But what actually are they, and should you really… see more
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Reading Room launches Internship Program
5th May 2011
Talent. It comes in many forms, across many skillsets, and sometimes the best talents are the hidden ones. We know talent when we see it, and more importantly we look for untapped potential. Reading Room’s Internship Program is a place to discover yourself by stepping out of your comfy shoes into the great unknown. Creativity… see more
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How the iPad revolution has transformed working lives
4th April 2011
iPad iPad iPad iPad iPad iPad iPad iPad iPad iPad iPad iPad….. As the touch screen tablet emerges as the must have device for pretty much the whole of our gadget obsessed population, it’s hard to dispute if there is any word that currently rivals the weight that one carries. Margaret Manning, the founder and… see more
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Microsoft Imagine Cup – Congratulations to Baby2Be!
29th March 2011
The QUT team (Baby2Be) has submitted their software design proposal to the Microsoft Imagine Cup 2011 last week, and we are very proud that they have won the top 5 idea award for round 1! Now that they have won the first round prizes, I reckon we can reveal abit more about what they are doing…. see more
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Microsoft Imagine Cup – Industry Mentor
17th March 2011
Reading Room is currently mentoring a team of QUT students participating in the Microsoft Imagine Cup competition, and we are very excited to announce they sent in their submission yesterday! The Microsoft Imagine Cup is the world’s premier student technology competition. The idea is to show how technology can help solve the world’s toughest problems…. see more
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Importance of Analytics
19th January 2011
A member of our UK team noticed this article in the Guardian last week, and I’ve since the news spread throughout music and technology publications and sites like wildfire. You’d have thought that the major labels had finally tapped into a big idea to “save” the music industry. But no, what they’ve actually done is… see more
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Merry Christmas and a raised glass to 2011 from us all!
24th December 2010
It’s been a big year. 2010 has seen us deliver some amazing campaigns and sites including work with Phillips Healthcare ASEAN Pacific, the Art Gallery of New South Wales, Queensland Museum, UNHCR and the Benevolent Society. We’ve built mobile apps, worked on brand development, creative, social media engagement, user experience, projection mapping and a host… see more

