Posts by Tom
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How to tell if you are a UX geek (and what you can do about it)
3rd August 2012
Most people go through life opening doors, using cash machines, reading bus timetables and using a television set without a second thought. And then there are those of us who notice that the door handle looks like you can pull, but you have to push. That it doesn’t make sense to have to type in… see more
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5 things your homepage says about you
17th May 2012
We’ve all seen homepages of companies or government agencies that have put us right off. But what is it that so many organisations get wrong on the most prominent part of their digital presence? This article lines up 5 usual suspects and suggests ways to improve your website’s most prominent feature.
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Pull down to refresh – is it being over-used?
29th February 2012
Since introduced in Tweetie, this smartphone gesture has become very widespread in apps. But is that a good thing?
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#qantasfail? #maccasgate? Don’t let it put you off social media
2nd February 2012
Several top-tier global brands have recently copped a right bollocking after sticking out their neck on Twitter with social media campaigns. How do you get started in social media without running the risk of damaging your brand?
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Ditch the script and hire a human
11th January 2012
In this blog post, Tom argues that to succeed in this new, social media world of customer service, you need to unlearn all the lessons from the 20th Century and go back to good old-fashioned one-on-one human interaction. Head over to Open Forum, the platform for focused dialogue on Australian public policy and social issues… see more
by Tom- RT @cefgovau: Visit the #CleanEnergyMap, new online tool featuring #cleantech #land #community & #renewable energy projects in Aust http://…
- New Google Maps looks pretty awesome. Eagerly awaiting preview access! http://t.co/9UZfkMxkD4
- @mimobase is that an acronym?
Michael
Andrew